EBR Motorcycles announces that Buell Motorcycles is back in production and is aiming to launch ten new bikes for the 2024 model year.
EBR Motorcycles acquired the Buell Motorcycle brand in early 2020. The company is focused on bringing the American made Buell line of motorcycles back in an ambitious manner. The first stop for Buell will be Daytona Bike Week 2021. Buell is presenting at J&P Cycles Destination Daytona Mega Store with a selection of current models on display.
Buell is preparing to launch ten new performance-driven models before 2024. Included in the prospected model lineup is a dual-sport, a touring option, a cruiser, as well as medium and small displacement bikes. Buell is also exploring the EV (electric vehicle) sector.
“We are excited to bring Buell back with this awesome assortment of superbikes and performance motorcycles. We start with the fastest American production motorcycles, hand built in the USA, so that’s a nice start! We’re building out those platforms for more touring and adventure models, then we’re expanding our displacements to be competitive with other global brands. The passionate Buell Nation can grow and thrive again.” – Bill Melvin, EBR Motorcycles CEO.
The current EBR 1190 platform is manufactured in Grand Rapids, Michigan. Buell constructed a dirtbike in partnership with Cipala Racing that won an AMA Championship. They are looking forward to competing in the 2021 NHRA season.
Melvin further encouraged, “Follow us Facebook and Instagram where we’ll showcase passionate fans, new developments, as well as racers and riders having fun on a Buell. The future will be fast and fun on a Buell.”