The American International Motorcycle Expo (AIMExpo) announced that that it is making the transition to a trade-only event, or strictly business to business, with new show dates. AIMExpo has moved from its customary early October, four-day event, to a three-day event over the January 21-23, 2021 weekend at the Greater Columbus Convention Center in Columbus, Ohio.
Event organizers state that one of the reasons for the shift is related to the COVID-19 pandemic. The other reason is that excluding the consumer market from the show has been part of their strategic planning for some time. AIMExpo’s primary market has always been the dealer and retailer network. This moves offers an opportunity to concentrate on their core audience.
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