MotoAmerica’s partnership with ALT Sports Data is changing the game by enhancing fan engagement in 2024 and offering betting on races.
MotoAmerica has recently partnered with ALT Sports Data, a leading provider of sports data and analytics solutions, to offer fans the opportunity to wager on races. This marks a significant milestone in the sports industry, as MotoAmerica will be the first two-wheel motorsport to officially partner with ALT Sports Data, opening the door to legal betting on professional motorcycle races.
Beginning with the start of MotoAmerica’s 10th season in 2024, ALT Sports Data will be the sole distributor of sports betting data for MotoAmerica’s race events, providing real-time data to sports betting operators worldwide. Fans can look forward to a robust betting experience that offers real-time statistics, odds, and insights.
“We know that this exclusive partnership with ALT Sports Data will transform the way fans around the world engage with our series and offer a more immersive experience for them than ever. Sports betting continues to grow on a global scale, our fans have been looking for an opportunity to wager on races, and now’s the perfect time for MotoAmerica to enter this industry, as the series is also experiencing positive growth.” – Chuck Aksland, Co-Founder and COO of MotoAmerica.
“It’s our mission to drive more commerce around the sports we watch and love. As the official data partner of MotoAmerica – North America’s premier professional motorcycle road racing series – we are opening the door for a new and highly engaged audience to engage with the sport. Legal sports betting offers a new point of connection to these iconic sports, their world-class athletes and their global communities. And that translates to more fans and greater engagement.” – Todd Ballard, Co-Founder and Chief Marketing Officer of ALT Sports Data.
MotoAmerica’s partnership with ALT Sports Data will allow sportsbook operators to create pre-event markets and manage in-race odds, giving fans a new way to connect with the series. Through this collaboration, MotoAmerica aims to capitalize on the growing popularity of the series while ensuring a safe, secure, and entertaining betting experience for its fans around the world.
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